The same firm representing the Illinois woman has files similar suits in Kentucky and Ohio, and is planning to file in Georgia, Virginia, and Utah. There is also a class action suit pending against Sketchers in the Southern District of California that claims the “Shape Ups” are being fraudulently marketed as having health befits.
Sketchers claims the shoes are safe and have been sold since 1996 without any significant injury. The company says that these shoes are no more dangerous than high heels or roller skates. They say that because the rocker bottom design keeps you off balance you are using muscles you would normally not use to retain your balance and proper positioning while standing or walking which allows the “Shape Ups” to do their job.
“Shape-Ups” have become increasingly popular over the past few years with celebrities such as Kim Kardashian and Joe Montana promoting their benefits. With over 10 million pairs being sold in 2010 in the United States it will be interesting to see the number of people who have been truly injured by this product.